What's Happening Now-- Industry Composition Update

The days when textured hair and beauty products were hard to find on retail shelves are long behind us. Over the years, the number of Black-owned, founded, and led hair care and beauty brands has grown significantly. Yet, despite this expansion, there remains tremendous opportunity to better serve the multicultural consumer and address more of their needs.

In this exploration, we dive into:   

• How the industry’s landscape today compares to 5–10 years ago.

• What it takes to compete in a market shaped by both emerging players and mega retailers, suppliers, and investors.

• And of course, a peek inside what’s in her bag now.